Please take a moment to carefully read why this proposal is being presented through the treasury instead of the bounty.

As the community knows the Event Bounty system is not always working on the best timings to ensure the perfect management of proposals and further events.

In this case, we are using the treasury due to the complexity of the proposal, the commitment of the team with the event and the need of having a quick response about the event itself taking place or not.
Holding and producing this event is not a matter of weeks, it is a matter of months and has a lot of back office work to prepare and study. Furthermore, as sponsors there are other tasks that need to be done within a timing and we need to start, move fast and forward every day.

Furthermore, another option would be the Spanish Bounty but this event cannot be funded through the Spanish Bounty as it has a maximum limit of $50,000 for events.

These are the reasons why this proposal is being presented through this channel.

Merge Madrid, formerly known as BDZ, is the most important Web3 event in Spain, attracting 4000 attendees (business developers, community and national and international companies).
For this reason, this event represents a unique opportunity to put Polkadot on the radar of the entire Spanish community.
The event will span 3 days. The first day will be dedicated to the B2B sector, with the participation of the most important companies at both national and international levels. On this day, Polkadot World will host the VIP night dinner at the Círculo de Bellas Artes in Madrid, one of the most exclusive rooftops in the city and Spain.

Days 2 and 3 will be open to the entire community, providing an opportunity to reconnect with them through a 12m2 booth, where we can explain the benefits that Polkadot offers to the blockchain. Additionally, Polkadot will have a 15-minute presentation on the Main Stage, with over 1400 attendees, 2 speaker allocations on the main stage, 30 minutes of workshop, a sponsored session on the main stage, and, of course, brand visibility at the national and international levels.

From a strategic perspective, this event holds significant importance for Polkadot as it offers the opportunity to re-engage with all the sectors where Polkadot needs to have a presence: Enterprises, Developers, and Community.

You may find the full proposal here.

Thank you!