Referendum #260

6 months Educational Campaign in India - Crypto India

Educational Campaign in India ( 6 Months)

A dynamic initiative designed to demystify Polkadotโ€™s technology for India, presented by Crypto India, the nation's top crypto influencer known for turning complex concepts into clear insights.

  • Project Category / Type: Marketing (High-Quality Content Creation)
  • Proponent: Being Satoshi
  • Requested Allocation: 21849 DOT (Approx $115800 with DOT price at $5.3 EMA7)
  • DOT Address: 15VgqbuZGdwrpGjKkJMA9nE2gqLMHyQpWmE7k6dc4fQdRMXa
  • Contact:ย  Anant Singhย  Telegram | ๐• (Twitter)
  • Governance Referenda Origin Call: Medium Spender
  • Collaboration Partner: Crypto India

Introduction

Project Focus: Comprehensive Technology Education & Ecosystem Awareness

Duration: 6 months (26 weeks) - (effective upon receipt of payment)

Why Crypto India?

  • Impactful Reach: With the most significant following in India's crypto space, Crypto India has a track record of making the complex world of blockchain technology accessible & engaging.

  • Educational Prowess: Known for our ability to explain like you're 7, we will turn intricate Polkadot functionalities into compelling content.

Our journey with Polkadot began during the early days, marked by an insightful AMA with Gavin Wood in Feb 2020.ย We aim to reinvigorate interest in Polkadot by delving deep into its advancements and ecosystem projects.

Why Indian Crypto Market?:

Market Volume:ย  $268.9 billion - 2nd-largest globally!

User Base: 156+ million users.

Market Growth: Projected revenue of $222.7 million.

Project Objectives & Deliverables

Simplified Technology Education:

Crafting content that elucidates Polkadotโ€™s technology as if explaining to a youngster.

Ecosystem Education:
We intend to bridge the existing knowledge gap about Polkadot and its expansive ecosystem. This includes an in-depth look at its key projects and wallets to provide comprehensive insights into the ecosystem.

Promoting Innovation:
We want to introduce Polkadot as a key blockchain innovator in the Indian market.

Deliverables (Over 6 Months):

  • Total Videos: 18 (12 short + 6 in-depth) engaging & informative videos on Polkadot & ecosystem projects. (Top Parachains, Wallets, etc.)
  • Brand Visibility: Featuring 'Powered by Polkadot' in every Crypto India video.
  • Social Media Interaction: 6 educational tweet threads & 12 tweets/retweets.(Polkadot + Ecosystem)
  • X spaces: 6 (top Parachains)
  • Telegram Outreach: 24 posts to educate and engage the broader community.

Our Reach

Execution Plan

Creating easily understandable content, maximizing educational impact through social platforms, and constantly refining our approach for the most significant effect.

Expected Outcomes

  • Broadened Understanding: Making Polkadotโ€™s technology accessible to a broader audience.
  • Market Awareness: Elevating Polkadotโ€™s profile in the Indian crypto market.
  • Increased Recognition: Establishing Polkadot as a notable entity in Indiaโ€™s blockchain sphere.

We'll keep you updated monthly on our campaign's progress, including whatโ€™s working, whatโ€™s not, and our strategy refinements.

Your feedback is crucial to us. We welcome your insights and ideas and are especially keen to understand the perspectives of those who might not support the referendum. If you're not in favor, please share a brief note on your reasoning. This will significantly help us understand the mindset of the Polkadot ecosystem and tailor our efforts more effectively.

Please find the detailed proposal here

Thank you for your time and consideration! Should you have any questions, we're more than happy to engage.

Regards,
Anant Singh TG ,
Matrix: @anant_singh:matrix.org

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21,849DOT
Status
Decision28d
Confirmation
1d
Attempts
1
Tally
80.8%Aye
59.8%Threshold
19.2%Nay
Aye
โ‰ˆ30.91MDOT
Nay
โ‰ˆ7.35MDOT
  • 0.0%
  • 0.0%

    Threshold

  • 0.0%
Support
0.80%
โ‰ˆ10.5MDOT
Issuance
โ‰ˆ1.3BDOT
Votes
Nested
Flattened
Calls
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Metadata
Timeline6
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Comments
[Deleted Account]

At Polkadot Philosophy, we have thoughtfully considered the proposal. While we recognize the potential of this initiative, especially in a market as vast and dynamic as India, we find ourselves compelled to cast a 'Nay' vote at this time. Our decision is grounded in a few key concerns that we believe are crucial for the success and sustainability of such an endeavor.

The Rationale for Our Decision:

The substantial financial allocation requested โ€“ approximately $115,800 โ€“ necessitates a more robust justification regarding expected outcomes and impact. The current proposal does not sufficiently outline the direct benefits or return on investment this sizable budget will bring to the Polkadot ecosystem.

A significant gap in the proposal is the lack of a detailed plan for measuring and evaluating the campaign's impact. Without specific metrics and targets, assessing the campaign's effectiveness and justifying the investment becomes challenging.

The proposal does not adequately differentiate its content and approach from existing educational resources in the blockchain space. This overlap raises questions about the unique value and necessity of the proposed campaign.

Recommendations for Future Proposals:

Detailed Budget Breakdown and ROI Analysis: Future proposals should include a thorough breakdown of budget allocations alongside a clear analysis of the expected return on investment.

Comprehensive Impact Assessment Framework: Proposals must incorporate specific, measurable goals and a solid plan for tracking progress and evaluating success.

Unique Value Proposition: It is essential to clearly articulate how a new initiative differs from and complements existing resources, ensuring that it fills an unmet need within the community.

In summary, while we see the potential and the need for enhanced blockchain education in India, our decision to vote 'Nay' is based on the current proposal's lack of detailed financial justification, clear impact measurement strategies, and a distinctive approach. We remain open to revisiting our stance should these aspects be addressed in a revised proposal, aligning more closely with the strategic and fiscal prudence that the Polkadot community values.

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